Series focuses on starting small business

October 2, 2008

Jamie Busen

Have what it takes to start your own business?

 

If so, then John Wood Community College can help.

 

Registration has begun for its REAL (Rural Entrepreneurship through Action Learning) Entrepreneurship Small Business Series, which will begin Oct. 13.

 

Co-sponsored by the Great River Economic Development Foundation and the Illinois Small Business Development Center at Western Illinois University, the program is “unlike any other,” said Mike Denum, JWCC director of business and industry programs.

 

Instructor Brad Hoyt attended a one-week institute by REAL Entrepreneurship to qualify to teach the program. The course content was designed by REAL Entrepreneurship, a not-for-profit organization offering hands-on, experiential classes in 44 states.

 

Participants will assess their interests and skills, identify and develop necessary business skills, analyze the local community and the economy for small business opportunities, and prepare a comprehensive business plan that includes a marketing plan and financial projections.

 

“This is a new way at getting out old information,” Hoyt said. “The focus of our series is flexibility and self-discovery.” He said the hope was to have attendees walk out with concrete action plans.

 

“Hopefully this will either solidify people’s decisions to start their own business ... or talk them out of it,” he said.

 

 People contemplating opening a business could benefit from all sessions, Hoyt said. Those who are already established might want to visit one or a few, he said.

 

“That’s the beauty of it,” he said. “This curriculum has been designed to work in a variety of different ways.” Over time, he said, he expects the series to turn into something more.

 

“We’re trying to make a commitment to have it every semester and build upon it,” he said.